PROGRAMME

WHAT TO EXPECT FROM THE AAVEA VIRTUAL PROGRAMME

The Annual AAVEA Conference is well known for its top-quality speakers and this year will be no exception, even with our shift to virtual. In 2020, the virtual platform allowed us to offer even more expertise and a wider range of perspectives, this year will be no different.

AAVEA Virtual 2021

Unfolding futures: Insights that will inform our approaches for tomorrow

PROVISIONAL PROGRAMME

19  AUGUST 2021

09:00

Welcome

09:10

Keynote
Understanding the attractions landscape: results from AAVEA’s first ever Benchmark Survey.
Sabine Lehmann, AAVEA/Curiositas

09:50
Boosting profits and creating customer value through variable pricing: a case study
Stephanie Schaub, Chocoversum

10:30

How to boost profits with multisensory tricks
Liam Findlay, AromaPrime

11:00

Break

11:40

Embracing Digital: what we’ve learnt moving our offering online, the good, the bad and the ugly
Tiffany Andrews, Zeitz MOCAA

African heritage futures: sustainable pathways to enhancing audience experience through digital technology.
Chao Tayiana Maina, African Digital Heritage          

12:20

Panel Discussion Hosted by Mashoto Mokgethi, SAT
Domestic tourism and how it saved the day (or not) during Covid-19 
CapeNature,
Oupa Pilane,Graskop Gorge Lift Company
uShaka Marine World


12:50

The future of attractions: benefits that came out of the pandemic
Ella Baskerville, BlooLoop

13:20

Break

14:20

Post lunch energizer
Moses the Barista, Makers Landing @ V&A Waterfront

14:30

How membership schemes drive engagement
James Beardsworth-Shaw, The National Gallery

15:00

The demands of Gen Z: the trends and insights you need to know to attract this market
Bernadine Galliver, BDO

15:30

Break

16:00
IAAPA Update
Jakob Wahl, IAAPA, The Global Association for the Attractions Industry

16:10

Keynote
No longer at home: why attractions are the new social spaces
Bernard Donoghue, ALVA, UK’s Association for Leading Visitor Attractions

16:50 - 17:00

Wrap up

Sabine Lehmann

Chao Tayiana Maina

Liam Findlay

Bernadine Galliver

Bernard Donoghue

Tiffany Andrews

James Beardsworth-Shaw